Author Biography

    Shed Simove

    Shed Simove is an entrepreneur, author, performer and corporate speaker. Following a degree in Experimental Psychology at Balliol College, Oxford, Shed worked in TV Production, heading up programmes including 'The Big Breakfast', 'Space Cadets', and 'Big Brother'. Shed soon became known industry-wide for making innovative, ground-breaking television shows. As well as a successful career in television production, Shed has forged a highly innovative merchandising empire - selling one million novelty gifts, executive toys, best-selling adult sweets, books and greeting cards worldwide. He's even launched his own currency! For more info, visit

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